Search Engine Optimization Services
Business owners often ask, “How do I get more leads to my website.” Some believe, “If you build it, they will come,” but that is a popular misconception. In addition to having an effective website, you must actively market your site to get the traffic you need to drive business. The best approach is to use a layered marketing effort that includes, among other things, the use of SEO, content marketing and social strategies.
DeVore Web Solutions offers complete SEO services that include website audits, on-page and off page optimization, keyword research, content marketing, social media, link development, local SEO, landing page development and competitive analysis. At DeVore Web Solutions, you won’t be asked to pay a monthly retainer fee for expensive services that you may not even need. Our pricing is provided on an “ala carte” basis. As a small to medium size business owner, that lets you focus on the specific SEO projects that move your business forward.
SEO Services
On Page Optimization
“Best practice” SEO strategies make your site more likely to get listed in search queries. Our on-page optimization services, include a complete review of your title tags, descriptions, headers, alt tags, page load speed, mobile rendering, page content issues, keyword usage, anchor text, site maps, and more.
Keyword Research
It’s important for you to understand how potential customers search for the products and services that you offer. Using a systematic approach, we’ll help you develop a list of keyword phrases for your business (including local attributes and long-tail keywords) that provide a strong foundation for your on-page optimization and content marketing efforts.
Content Marketing
Creating outstanding content that appeals to potential clients is vital to your success on the web. From blog posts to infographics, photos and videos, we’ll help you tell your story and create content that resonates with your audience. Plus, our handy Content Calendar will keep your balanced marketing efforts on schedule and on track.
Social Media Marketing
Your business may not be able to afford a Super Bowl ad, but the field is more level when it comes to engaging with your audience and marketing your business through social media. We can help you create a presence on social media, including Facebook, Twitter, Google+, YouTube and Pinterest, so you can connect and engage.
Link Building
While it’s ideal to gain links naturally through great content, it’s still important to be strategic in your approach to link building. We’ll start by conducting an audit to look at your existing links and make sure they aren’t hurting you in the eyes of Google. Then we’ll focus on a strategic plan to secure relevant inbound links to your website.
Local Marketing
Local marketing is designed to drive business to brick and mortar location(s). DeVore Web Solutions can help position your business so it is found on local searches and is well-optimized for mobile devices. We’ll also make the most of local citation sources and directories to give your business greater prominence.
Landing Page Development
Landing pages are web pages designed to attract visitors interested in a very specific topic. Landing pages are an essential tool to a strong SEO strategy and can be used to target specific locations, products and services, and more.
Competitive Analysis
Gain a better understanding of your competition through an indepth analysis of your online and offline competition. How do you stack up and what specifically should you be doing differently?